Service In Action

Here a just a few examples of the needs and problems many businesses face when advertising. In each, Media-Link supplied a comprehensive service meeting that need, providing expert advice and support in helping the client obtain their objective.

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ATT (Tyre Importers/Wholesalers/Retailers)

• Advertising Need (1): Required the most effective advertising plan for a limited budget to a very specific customer type - trade customers only
• Media-Link Service (1): Professional design and production of promotional flyer for direct distribution to trade customers; on-going Adplan™ service  
• Advertising Need (2): Opening additional branch, difficulties of creating awareness for new branch and attracting new customers
• Media-Link Service (2): AdPlan™ service, backed up by direct marketing  and flyer distribution directly to local trade and retail customers

Customer quote: "When I contacted you, we were having difficulty attracting customers to our new branch as there was already established competition in the area. Thanks to Adplan™, our business has had a considerable upturn in sales, and I will recommend it to all my business friends."

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STH (City Hotel)

• Advertising Need: Required more trade, and better results from advertising
• Media-Link Service: AdPlan™, a complete and long term advertising service offering a comprehensive solution

Customer Quote: "Our industry is very competive and in constant need of good, professional advertising and fresh ideas to attract new clients. I am pleased to say AdPlan™ has provided a complete and ongoing service which is delivering the results we were looking for."

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RMH (Import/Sale Of Industrial Equipment)

• Advertising Need (1): An advertising service to free time and effort in running business
• Media-Link Service (1): AdPlan™, a complete and long term advertising service providing national advertising, offering a comprehensive solution
• Advertising Need (2): Expansion into a completely new area of business; research into most effective and cost-effective media for advertising; long-term advertising plan
• Media-Link Service (2): Analysis of target customers; analysis of most relevant media; flyer design and production; AdPlan™, a long-term advertising service

Customer Quote: "As you know, our market is very specialised, particularly as we are in a rural location and rely totally on advertising for custom as there is no passing trade. We are more than pleased with the business your advertising continues to bring in for us."

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CG (Sale/Purchase of Garage Equipment)

• Advertising Need: Advertising service to free time and effort for running local business
• Media-Link Service: AdPlan™, offering a long-term, no-hassle advertising plan

Customer Quote: "AdPlan™ has greatly benefitted my business, especially in two areas. As we use seven magazines each week, we spent a lot of time and money buying these magazines to check our adverts were published correctly. Also, the renewing and paying for each advert had to be done for each individual magazine. Now AdPlan™ does all this for us. Many thanks for this great service."

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WFS (Housing Improvement)

• Advertising Need: Research required into most effective publications for advertising; advice on marketing plans offering most value for money;  advertising service
• Media-Link Service: AdPlan™, offering complete service including research and advertising administration

Customer Quote: "Thanks for a brilliant service. It's great not to have to worry about my advertising anymore. And when any papers phone, trying to sell advertising space, I just tell them I use AdPlan™ for all my advertising now!"

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SKU (Skip Hire)

• Advertising Need: Increased customer flow
• Media-Link Service:   AdPlan™, offering a complete and on-going service

Customer Quote: "Having received a flyer about AdPlan™, we looked at your website as we are always looking for new ways to advertise. We liked the site and were impressed with the case studies, and what you were doing for others. Doing everything through your website made our advertising easy." 

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B.B. (Trade & Wholesale Bed Sales)

• Advertising Need: Expanding company with prospect of franchising business throughout the UK
• Media-Link Service: AdPlan™, offering complete service including research and advertising administration

Customer Quote: "As an expanding company looking at the possibility of franchising our business, we decided to use an advertising agency to promote our business image. AdPlan™ was the only service we found that would offer long-term service and support with no up-front charges. It is the ideal solution for all our advertising needs."

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If you would like a direct reference or quote from one of our clients, please feel free to contact us. Name and contact details have been ommitted above to protect confidentiality.